Archive for May, 2009

Who is best surviving the financial crisis?

The Sevcorp International Business Confidence Survey was commissioned to understand the current mood, business morale and impact the economic downturn has had on businesses globally. The Survey asked 7,500 International businesspeople from over 24 countries for a 2 week period over April 2009 which countries they believed will survive/are surviving the financial crisis best. The [...]


This is what I call promotion

I am not a fan of rapper Eminem, let’s get that out of the way, but I am suitably impressed by the range of creative media that is being used to promote his latest album.

MySpace Music streamed the entire album free for almost a week before its formal release date yesterday. The page also has [...]


Positivity works, even on Twitter

I love data-driven insights and I came across an analysis of words/phrases that correlate between those Twitter users with a high follower count or those with a low one.

Themos Kalafatis used text mining and data mining techniques with some noteable patterns on how certain words affect your Twitter “popularity”, some examples are below:

Hate and bed [...]


Defying Dunbar’s number

We’ve all been told that Facebook “friends” aren’t real; being part of a celebrity’s network on MySpace doesn’t mean you can invite them over for dinner; dozens of the Twitter followers you have probably know hardly anything about you, and yet on a daily basis many of us spend a fair amount of time finding [...]


Realise Your Dream

The British Council’s wonderful initiative for Aussies is once again taking applications for the year. For you talented creatives out there - artists, designers, writers, directors, producers, creators, this program allows you to work in the UK with some leading institutions and grants a return flight and a generous cash allowance.

It’s been many years since [...]


I wish I had a flashmob campaign

I mean who wouldn’t? The viral factor is great, and the entertainment value is fantastic, plus they’re just way too much fun. A flashmob is defined as “a large group of people who assemble suddenly in a public place, perform an unusual action for a brief time, then quickly disperse”. Some of the more well-known [...]


Twitter vs. the Logies

Last night, I repeatedly LOL’d at the numerous live coverage updates of the TV Week Logie Awards 2009. For you non-Aussies, The Logies is Australia’s television entertainment industry awards. It’s arguably, our *ahem* Emmys. In my opinion, Aussies have always had an ambivalent relationship with the Logies, because while it celebrates Aussie TV talent, it [...]


Managing the information overload

I moved house recently and this caused a week long wait while my ISP transferred my internet service to the new location.  During this time, I felt listless, disorganised, anxious and irritated. I felt cut off and isolated, like I was missing out on so many events and valuable information during this downtime. Of course [...]

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