Archive for June, 2009

The State of the Twittersphere

Hubspot have released version 2 of their great report - The State of the Twittersphere. There are some very interesting results, including the top locations for tweets (of which Sydney is 11th). Some snippets below:

79.79% failed to provide a homepage URL

75.86% of users have not entered a bio in their profile

68.68% have not specified a [...]


What’s next? When the new becomes old

If you click on the small “Share This” icon at the bottom of this post, you will be privy to dozens of services that allow you to share, distribute and discuss content online. For the uninitiated, it becomes a blur of poppy catch phrase names which make little sense – Spacebook? Hummer? Flaptor? Platxer? Redlicious? [...]


Comprehensive FREE Twitter tools list

While I was researching  Social Media tools, mulling over the build vs. buy debate, I decided to compile a list of FREE tools that are currently available. One great thing about Twitter is the open API, allowing for many a developer to build supplements to the platform. So I thought I’d share what I found. [...]


The viral factor

A piece of content goes “viral” through the process of word of mouth; where the original piece of content is distributed through a network, and each node in the network distributes it to their own network in turn, in a self-replicating manner that grows and spreads exponentially, like a virus.
In marketing presentations, the viral factor [...]

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